Brown ‘Alliance’ Seichu NATO Strap 20mm

This brown ‘Alliance’ Seichu NATO strap belongs to a collection inspired by colours associated with the origins of the NATO watch strap. The NATO strap was first introduced as a military watch accessory in the 1970s for durability and practicality, to stay still and...

Navy ‘Sub-Aqua’ Accordion Silicone Strap 20mm

The navy ‘Sub-Aqua’ accordion strap belongs to a series of underwater-style watch straps, each in an aquatic colour inspired by the deep sea. The accordion strap was a world-first invented by Seiko in 1975 and changed the future of Diver’s watches. Highly durable and...

Black ‘Alliance’ Seichu NATO Strap 20mm

This black ‘Alliance’ Seichu NATO strap belongs to a collection inspired by colours associated with the origins of the NATO watch strap. The NATO strap was first introduced as a military watch accessory in the 1970s for durability and practicality, to stay still and...

Blue ‘Sub-Aqua’ Accordion Silicone Sports Strap 20mm

The Blue ‘Sub-Aqua’ accordion strap belongs to a series of underwater-style watch straps, each in an aquatic colour inspired by the deep sea. The accordion strap was a world-first invented by Seiko in 1975 and changed the future of Diver’s watches. Highly durable and...

Seiko 5 Sports x HUF Limited Edition Collaboration II

This watch is the second limited edition collaboration between Seiko 5 Sports and HUF, the popular skateboarding and streetwear fashion and lifestyle brand. HUF was founded in San Francisco by Keith Hufnagel, an ex-skateboarder from New York City, with a view to...

Seiko Prospex Solar Diver’s in Blue-Red-Blue

This watch, in a classic diver’s style, showcases Seiko’s diving watch heritage, developed since 1965 when the brand created Japan’s first ever diver’s watch. Under a scratch-resistant sapphire crystal glass is a navy dial, with bold indices coated in strong...

Seiko Prospex Solar Diver’s in All Black

This watch, in a classic diver’s style, showcases Seiko’s diving watch heritage, developed since 1965 when the brand created Japan’s first ever diver’s watch. Under a scratch-resistant sapphire crystal glass is a black dial, with bold indices coated in strong...